Are you a medical technology company or entrepreneur seeking to enter a new market, develop a new product or commercialise technology? This BioBriefing and facility tour may help answer some of these questions for you:
• Where should early-stage medtechs focus their efforts?
• How to avoid the most common commercialisation mistakes medtech companies make?
• Technical strategy vs commercial strategy?
• What role can cloud technology play in a medtech company?
These are just some of the questions that will be discussed at the upcoming BioBriefing where seasoned experts from Planet Innovation will be sharing their insights and experiences and presenting real world case studies. The briefing session will be followed by a facility tour at Planet Innovation.
Date: Tuesday 11th April 2017
Time: 3:30pm – 5:00pm followed by a networking session
Venue: Planet Innovation, Ground Floor, 436 Elgar Road, Box Hill VIC 3128
(Prices include GST)
To check if your organisation is a member, click here
Full refund given up to 7 days prior to the event
No refunds within 7 days of the event
Sam Lanyon, Co-Founder and Executive Director
Roger Langsdon, Marketing Manager
Dr. Ian MacFarlane, General Manager – Consulting
About Planet Innovation
Planet Innovation is a healthtech innovation and commercialisation company. We exist to develop and commercialise products that transform industries. We have our own portfolio of products and also partner with world-leading organisations to help them research, design, engineer, manufacture, fund and market new products globally. Our philosophy is simple, ‘for a product to be considered a success it must be a commercial success’. To achieve this we have hand-selected the brightest people, gathered deep market insights and developed a full spectrum of commercialisation capability. We have been voted Australia’s Most Innovative Company by the Australian Financial Review on three occasions and over the last 12 months have doubled our revenue to over $35m and doubled our staff to over 220 people.
About the Speakers
Sam Lanyon, Executive Director and Co-Founder
Sam is an innovative and strategic business leader with significant experience in strategy, sales and operations with a successful track record in the global commercialization of technology-rich products. Previously, Sam was the International Sales Director for Vision BioSystems where he was responsible for establishing the sales, marketing, customer support, and service operation throughout the EU, Middle East, Latin America and Asia Pacific.
Sam holds an Honours degree in Mechanical Engineering from the University of Melbourne, a Post Graduate Diploma in Management from Melbourne Business School and strategy training from London Business School.
Roger Langsdon, Marketing & Innovation Manager
Roger is the Marketing and Innovation Manager at Planet Innovation and a specialist marketing and communications professional with a focus on growing an organisation’s reputation and revenue through strategic marketing and high-impact communications. Roger runs the Planet Innovation Pitch^Big program that supports medtech companies establish a commercial strategy to secure funding, partners and clients.
Dr Ian MacFarlane, General Manager – Consulting
Ian is a business leader focused on the successful commercialization of technology based products. He has extensive experience managing the full product life-cycle from market need to manufacturing and sales of medical products. His industry background is in product development and manufacture in regulated markets for medical diagnostic instruments, laboratory automation and medical research equipment. His experience includes product development, sales, operations and management roles.
Ian holds a Bachelor of Engineering and a PhD in fluid mechanics from the University of Melbourne.